Blog
3 Things to Consider Before You Choose Your Market (Part 1)
Your solution has no value without the market that needs it. A great product or service is worthless if it doesn't get into the hands of the market...
How to Manage the Emotional Side of Your Business (Part 2)
We are emotional creatures – even the ones who claim not to be. Emotions drive loyalty, trust, connection and ultimately purchasing decisions more...
How to Manage the Emotional Side of Your Business (Part 1)
Today, the success of any business largely hinges on how much it’s able to manage the emotional needs of its customers. People do business in...
Exploring the Business of Service
For an enterprise to be profitable and sustainable, its solution has to help or serve its target market remarkably well. Service is the real...
Planning for Your Business Success – Execute the Plan (2)
Planning does not need to provide you with all the answers but it can help you to identify key enterprise metrics you must pay attention to from...
Planning for Your Business Success – Have A Plan (1)
Planning is an important way of getting set for your business success. And one practical way of planning your business is by having a Business Plan....
Minding The Business of Your Busyness (2)
As a universal and business law, you have to give up something in other to get something. Most times, a narrowed focus means success. Focusing on...
Minding the Business of Your Busyness
Most businesses in Africa suffer not from an absence of resources but mainly from a lack of focus. Although, many still attribute their business...
Creating a Sustainable Business Through Demand and Supply
One of the core things we need to know in business is demand and supply. That can best summarise what happens in the marketplace anywhere in the...